New campaign to help overcome vaccine hesitancy

The British Red Cross has launched a nationwide campaign to help tackle vaccine hesitancy and encourage families to talk openly about the benefits of having the Covid vaccines.

East Lothian MSP Iain Gray has welcomed the new campaign and is helping the Red Cross promote its key messages, including facts about the Coronavirus vaccines, to constituents.

Speaking about the campaign, Iain Gray MSP said:

“There are many myths and a lot of conflicting advice and information about the vaccines, which can lead to some people feeling worried and unsure about what to do when invited for their vaccination.

“The British Red Cross has decades of experience of supporting vaccination programmes, so their encouragement to anyone hesitating to have the Covid vaccine will be vital. 

“Their latest video features families talking openly about the Covid vaccines and encourages people to have more informed conversations with loved ones about their safety and the protection vaccines offer for individuals and communities.

“I welcome these vaccine voices and the important work being done by the Red Cross and others to support the NHS and encourage people who may be feeling nervous to go ahead and get vaccinated.”

Find out more about the campaign and information about the vaccines at